On 18 February 2025, Formula 1 hosted an event to unveil all teams for the 2025 season. Kick Sauber opened the show, and I had the opportunity to be part of this moment.
I worked on animating the main stage screens: a floating cube, the floor, and the back wall. The visual language combined typography, digital glitches, chevron-based graphic patterns, and a wide range of hand-drawn doodles.
The challenge was to translate these elements into animations that felt powerful, energetic, and playful, while maintaining clarity and impact at a large architectural scale. The result was a bold, fast-paced visual system that set the tone for the entire event opening.



